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Crossing the Threshold

September 9, 2026

crossing the threshold mark

Exclusive Fall Kickoff

Crossing the Threshold

Wednesday, September 9  |  6:00–9:00 p.m.
Hahn Garden

An exclusive rite of passage for upper level marketing majors, marking the start of a defining year.

Reserve Your Spot by September 3

Upper level year is a threshold, the moment students step from studying marketing to becoming marketers.

Through a shared, exclusive cohort experience for Marketing majors only, students will build identity, confidence, and community with their peers, stepping forward together as the next marketing professionals.

Fall Kickoff is where that journey starts, built on a framework that carries through the year:

01

See It

Name your strengths & identity

02

Level Up

Apply it through the year

03

Own It

Share your growth in spring

Questions before you RSVP

Who is this event for? This is an exclusive event for declared Marketing majors only, juniors and seniors. If eligibility is unclear, reach out to the department office.

What should I wear? Business casual is recommended. Faculty and alumni will be in attendance, though this is a garden reception, not a formal event.

Is food provided? Yes, light bites and refreshments will be served throughout the reception.

What if I am not able to attend? Let us know via the RSVP form so we can plan accordingly. Reach out to the department office to discuss how to stay connected to the framework this fall.

Do I need to do anything to prepare? No preparation is required. Each attendee will leave with a Quest Guide and a keepsake, both provided at the event.

Weather plan

In case of rain, the event moves indoors to Hahn Hall atrium. Updates sent by email the morning of.