Chris Mulleneeaux

Chris Mulleneeaux currently serves as Senior Manager, Product Innovation at Altria. He is focused on leveraging consumer insights and jobs to be done to identify product innovation opportunities that satisfy unmet consumer needs. Chris is also the Finance Committee Chair of Altria’s employee resource group, Rise, that serves employees impacted by disabilities. Throughout his 19-year career, Chris has held numerous marketing roles at Altria across categories, brands, and channels and has also led Altria’s Brand Management Leadership Development System. He fostered the long-standing relationship between Altria, Pamplin’s Marketing Department, and student organizations, including PRISM, and has since hired many talented Hokies. Chris is a 2004 graduate of the Pamplin College of Business and earned an MBA from University of Richmond. In his spare time, he stays busy coaching his kids’ sports teams and cheering them on at their swim meets.