Congratulations are in order for Virginia Tech Marketing students and faculty! 

Dr. Rajesh Bagchi, VT Marketing Professor and Department Head, has been selected by The Society for Consumer Psychology (SCP)  to serve as a Co-Editor for the Journal of Consumer Psychology (JCP). In this role, Dr. Bagchi will be working alongside Co-Editor Dr. Aparna Labroo under the leadership of Editor in Chief Dr. David Wooten. 

Congratulations, Dr. Bagchi! We look forward to your valuable contribution to the Journal of Consumer Psychology. 

References: 

Yorkston, E. (2023, July 13). JCP announces new editors for 2024. Society for Consumer Psychology. https://myscp.org/jcp-announces-new-editors-for-2024/

Editorial Board - Journal of Consumer Psychology - Wiley Online Library. (n.d.). https://myscp.onlinelibrary.wiley.com/hub/journal/15327663/editorialboard.html