Grayson Lawrence is a graduate student pursuing an M.S. in Business Administration with a concentration in Business Analytics in the Pamplin College of Business. She is presently acting as the Marketing Department and the Center for Business Analytics Graduate Assistants. Before attending Virginia Tech, she grew up in Blacksburg, Virginia.
Aside from being a Marketing Department Graduate Assistant, Grayson is partaking in a year-long Capstone Project with NobleReach Foundation, a nonprofit organization that helps government research organizations transform mission-crucial research and innovations into market ready products or services. The project is looking to answer the following question, “How can we enhance and automate the NobleReach embedded entrepreneur database system to achieve the most precise and efficient matching of entrepreneurs with research projects that best suit their needs?”
With a B.S. in Marketing-Management from Virginia Tech, she interned with Virginia Tech Athletics as a marketing events intern. As an intern, she enhanced her marketing skills through hands-on experience and significantly grew her expertise in the college athletics field.
When Grayson is not pursuing her academic and professional endeavors, she enjoys reading and going on walks. She also enjoys playing tennis and spending time with her friends and family.